Esther Franklin


This is a Profile

The Oscars Missed a Valuable Chance to Tell a More Inclusive Story

Brand Marketing

Hollywood loves a great sequel. Not simply because they offer opportunities to tell a story again. Sequels are high on the list of A-list directors and studio networks because the [...]

This is a Profile

Multicultural Marketing Requires a Whole-Market Approach

Brand Marketing

The much touted diversity in advertising—the notion that advertisers have finally awakened to the growth opportunities grounded in the multihued population explosion taking place in the U.S. today— is at [...]