Greg Stuart


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Mobile Advertising: Maybe Next Year … or the Year After That

Brand Marketing

For nearly a decade now I’ve been hearing, “This is the year for mobile advertising.” However, based on recent polling research I suspect the mobile industry has a bigger, underlying [...]

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You Can’t Avoid Ad Avoidance

Brand Marketing

In a twist on John Wanamaker’s famous quote, research suggests that more than half of consumers hate what advertisers do for a living. In an online survey conducted by Vizu [...]

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Mobile Without Mistakes

Brand Marketing

“How do we not make the same mistakes the Internet guys made?” is the most common question I get from each of the “newer” media channels, whether it be digital [...]