Jessica Lee


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Five Ways for Journalists to Use Facebook

Digital

Distribution dominates many discussions about the future of journalism on the web. Should newspapers charge for content? Should they link to each other? The list goes on. But at the [...]

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fbFund REV 2009 Finalist Thread, Formerly Frintro, Raises $1.2 Million

Digital

As Facebook’s fbFund REV Demo Day is underway, news just broke that fbFund REV 2009 finalist Thread, formerly known as Frintro, has raised $1.2 million dollars in funding. Thread is [...]

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Live Notes from Facebook’s fbFund REV Demo Day in Palo Alto

Digital

Facebook’s fbFund REV summer incubator program, led by Dave McClure, wraps up this afternoon with Demo Day, and Inside Facebook is here and live blogging from the event. This summer, [...]

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fbFund Finalist RunThere Motivates the Casual Runner

Digital

As this year’s fbFund REV finalists get ready for demo day, we sat down with Leo and Sirin Hochberg, founders of RunThere.com. RunThere is a Facebook Connect enabled website for [...]

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Facebook Traffic from China Drops by Half in the Last Month

Digital

Something is still up with Facebook in China, and it’s not traffic. At the beginning of July, Facebook’s audience in China was around 1 million monthly active users (MAU) – [...]

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Engagement Ad Helps Kohl’s Become This Week’s Fastest Growing Facebook Page

Digital

Over the weekend, Kohl’s bought a Facebook homepage engagement ad, and now it’s the fastest growing Facebook Page, according to PageData. Kohl’s had under 10,000 fans last Friday, and then [...]

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8 Best Practices for Retailers on Facebook Pages

Digital

When it comes to retail, brands launching social media campaigns must do so with increasing sensitivity to the privacy of their customers. Shopping, or “retail therapy” as people joke, is [...]

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Razorfish Offers New Score for Measuring Social Marketing Influence

Digital

Leading global agency Razorfish is offering marketers a new score for evaluating social marketing influence. In the recently released report, Fluent: The Razorfish Social Influence Marketing Report, Razorfish’s Shiv Singh [...]

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Watercooler Launches FanSection Fantasy Football 2009

Digital

This morning, leading Facebook sports application developer Watercooler is announcing the launch of FanSection Fantasy Football 2009. Fantasy sports games traditionally have offered their players a siloed experience with ten [...]

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New Study Shows How Different Generations Use Facebook

Digital

Reports from Inside Facebook earlier this year have shown the growth in Facebook use amongst users over 35 and baby boomers especially. Now, a new study from Anderson Analytics shows [...]

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Which Auto Makers are Taking the Lead on Facebook?

Digital

Consumers have always identified with cars, even going so far as to give them their own names. As millions of people become fans of their favorite brands on Facebook, what [...]

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The Top 20 Up and Coming Apps on the Facebook Platform

Digital

While you’ve likely been keeping close track of the top applications on the Facebook Platform, it’s time to take a look again at what’s bubbling up. Here are this week’s [...]

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8 Tips for Effectively Updating Your Facebook Page

Digital

Learn more about building your brand and growing your audience with our comprehensive guide to marketing on Facebook. The Facebook Marketing Bible is available at FacebookMarketingBible.com Managing a Facebook Page [...]

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Former Facebook Employees May be Put at the Back of the Line in Stock Sale

Digital

Two months ago, Russian investment firm Digital Skies Technology (DST) invested $200 million dollars into Facebook for a two percent slice of the social networking site in the form of [...]

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Facebook’s Approach to Minimizing Account Deactivation: Social Pressure

Digital

With 250 million users, Facebook continues to grow by leaps and bounds. But despite the astronomical growth, some users still delete their accounts for one reason or another. However, Facebook [...]