Joel Brown


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Richards, Deutsch Make Finals in Vintner’s Review

Brand Marketing

Wine maker Robert Mondavi has named The Richards Group one of two finalists for its estimated $10-15 million Woodbridge account, sources said.The Dallas agency advanced along with Deutsch/LA of Marina [...]

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Sierra Mist Chills Out

Brand Marketing

PepsiCo’s Sierra Mist is a sultry seductress in a new television spot for the Hispanic market by Dieste, Harmel & Partners.Latina actress Roselyn Sanchez reprises her role as a Sierra [...]

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Keating Magee Spins Off Media

Brand Marketing

Keating Magee has launched Pure Placement Media and hired veteran buyer Holly Edgerton McCollum to lead the new operation.The full-service agency unbundled its media division just weeks after another New [...]

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JWT Taps Steward Executive CD

Brand Marketing

J. Walter Thompson has promoted Gregg Steward to senior partner and executive creative director.Steward, whose creative credits include work for Home Depot, Conoco and Travelocity, has served as interim executive [...]

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BBDO in ChevronTexaco Chase

Brand Marketing

BBDO is forging ahead in its pitch for a piece of ChevronTexaco’s consolidated global creative and media account despite rumors of layoffs, sources said.The San Francisco-based energy concern issued requests [...]

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Arkansas’ N.Y. State of Mind

Brand Marketing

Quick. Where is the nation’s top Fortune 500 company located?That is the question posed to passersby on New York City streets in Stone & Ward’s new television spot for the [...]

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Alvey Heads for SMU

Brand Marketing

Patricia Alvey, Ph.D., has accepted the distinguished chair and directorship of the Temerlin Advertising Institute for Education and Research at Southern Methodist University.Alvey brings with her two years of experience [...]

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SMU Fills Top Ad Post

Brand Marketing

Patricia Alvey, Ph.D., has accepted the distinguished chair and directorship of the Temerlin Advertising Institute for Education and Research at Southern Methodist University.Alvey brings with her two years of experience [...]

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Richards Taps New-Business Boss

Brand Marketing

The Richards Group has put principal Diane Fannon in charge of new-business development.In addition to overseeing her current clients, Fannon will serve as the Dallas agency’s primary contact for requests [...]

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BofA Diversifies Brand Message

Brand Marketing

Lopez Negrete Communications encourages Hispanics to reach for the brass ring in its first major multicultural branding campaign for Bank of America.“Creemos en ti” (“We believe in you”) is the [...]

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GSD&M Bows Everyday Investor Spots for Schwab

Brand Marketing

GSD&M unveils new work for Charles Schwab & Co.’s CyberTrader business this week.Six commercials, scheduled to run on national cable financial news channels, also provide insight into the client’s recent [...]

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Schwab Work Bows via GSD&M

Brand Marketing

GSD&M starts rolling out new work for Charles Schwab & Co.’s CyberTrader business today, two weeks after winning the client’s creative account.Six spots are scheduled to run on national cable [...]

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Schwab Work Bows via GSD&M

Brand Marketing

DALLAS — GSD&M starts rolling out new work for Charles Schwab & Co.’s CyberTrader business today, two weeks after winning the client’s creative account.Six spots are scheduled to run on [...]

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Motel 6 Budgets the Laughs

Brand Marketing

The Richards Group takes a holiday from the usual summer vacation fare in its new campaign for Motel 6.Travelers in the series of six15-second television commercials breaking this week stay [...]

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Texans Emerge as Finalists for California Vintner

Brand Marketing

Two Texas agencies are taking the fight for a California vintner’s business down to the wire, sources said.Austin-based GSD&M and The Richards Group here are finalists for Robert Mondavi’s estimated [...]