Judy Warner


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    Editorial: Adweek’s Warner Bids Farewell

    Brand Marketing

    New England Editor for Past 10 Years Chooses New Career Path Awhile ago, I called a longtime source to ask about a rumor that Fred Bertino was leaving Hill, Holliday, […]

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    Veridiem Launches Ad Product

    Brand Marketing

    Execs Turned Consultants Sell Clients, Agencies on ROI Tool BOSTON–Already embraced by some clients and funded in part by Grey Advertising, Veridiem last week launched its first product–software that ambitiously […]

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    Bertino Quits; Sheehan Returns

    Brand Marketing

    Hill, Holliday President Takes Top Post at Square One East BOSTON–Fred Bertino is wrapping up a 10-year run at Hill, Holliday, Connors, Cosmopulos to become a partner at Square One. […]

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    Square One Adds Boston Partner

    Brand Marketing

    Bertino Leaves Presidency of Hill, Holliday to Build Hub Satellite BOSTON–Fred Bertino is ending a 10-year run at Hill, Holliday, Connors, Cosmopulos to become a partner in Square One. Bertino […]

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    O&M and Hill, Holliday Face Lawsuits

    Brand Marketing

    A former account executive last week filed suit against Hill, Holliday, Connors, Cosmopulos, Boston, alleging disability discrimination. Also, a 16-year Ogilvy & Mather vet who formerly oversaw creative on advertising […]

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    McDavitt Claims Unfair Firing

    Brand Marketing

    Suit Against Family-Friendly Hill, Holliday Alleges Discrimination BOSTON–A former account executive last week filed suit against Hill, Holliday, Connors, Cosmopulos alleging disability discrimination. From 1997 until his dismissal from Hill, […]

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    Arnold Weighs Bid for Lycos

    Brand Marketing

    Unpredictable Review May Take Yet Another Surprising Turn BOSTON–Will Arnold Communications ride into the Lycos fray as the proverbial white knight? That scenario surfaced last week after Deutsch, New York, […]

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    Outrider Gets Connecticut HQ

    Brand Marketing

    Straznitkas Tapped to Lead Tempus-Owned Interactive Rollup BOSTON–This week BrainBug will change its name to Outrider, one of eight interactive agencies owned by Tempus Group, London, being rolled into a […]

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    Modernista! Lands MTV Net

    Brand Marketing

    Earlier Indications That Crispin Won Assignment Prove False BOSTON–Chalk up another win for Modernista! The Boston shop which a month ago landed ad duties for the Travel Channel last week […]

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    Deutsch Refuses Lycos Offer

    Brand Marketing

    Hill, Holliday Applauds Rival’s Victory; Account Status Is Unclear BOSTON–In its first major pitch against a hometown favorite, Deutsch Boston has come out on top, beating Hill, Holliday, Connors, Cosmopulos […]