Justin M. Norton


  • Toronto Shop Wins $25 Mil. Covad

    Brand Marketing

    Canadian shop Gee Jeffery & Partners has won the estimated $25 million Covad Communications account and will open an office in San Francisco to service the high-speed Internet provider. The […]

    Brainchild Creative Touts Game Based on Rocky

    Brand Marketing

    The ever-growing catalog of sights and sounds used to market videogames has a new entry: Rocky Balboa’s famous greeting, “Yo, Adrian.”The Bay Area agency Brainchild Creative has resurrected the line […]

    Microsoft Breaks Branding Work

    Brand Marketing

    Microsoft this week breaks its latest corporate branding work from McCann-Erickson, a five-spot campaign under the tagline, “Your potential. Our passion.” The ads, breaking now on major networks and cable, […]

    Leagas Helps Sega Resurrect a Classic Videogame

    Brand Marketing

    He was still putting the finishing touches on the feature film Red Dragon, but director Brett Ratner still managed to squeeze in a spot for Sega of America’s new videogame […]

    Vegas.com Hands $7 Mil. Account to KB&P West

    Brand Marketing

    Kirshenbaum Bond & Partners West has been awarded the $7 million Vegas.com advertising account and is set to design a TV and print campaign for the official Las Vegas travel […]

    Microsoft Touts Tablet Software

    Brand Marketing

    McCann-Erickson here is unveiling a global print campaign for Microsoft’s new Windows XP Tablet PC Edition software, which enables users to engage in pen-based rather than keyboard-based computing. The domestic […]

    Agilent Suspends Agency Search

    Brand Marketing

    Agilent Technologies, which kicked off an agency search this summer, has put its review on hold, sources said. Sources said the competing agencies were told recently that the review would […]

    Nice Advertising Picks Up Crystal Geyser Account

    Brand Marketing

    Looking beyond major agencies, Crystal Geyser has selected 20-person shop Nice Advertising to design a national TV and print campaign for its bottled alpine spring water. The San Francisco boutique […]

    Logitech Taps Collaborate to Tout PC Components

    Brand Marketing

    Drawing on the high-tech experience of its staff, the agency Collaborate has won Logitech’s estimated $5 million ad account and will design a global campaign for the company’s computer mice […]

    Nice Picks Up Crystal Geyser

    Brand Marketing

    Looking beyond major agencies, Crystal Geyser has selected 20-person shop Nice Advertising to design a national television and print campaign for its bottled alpine spring water. The San Francisco boutique […]