Kamau High


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Digg Is After Google Reader’s Power Users

Digital

When Google announced that Google Reader was shutting down on July 1 , there was a race to find a suitable replacement. While a number of alternatives have popped up [...]

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YouTube founders think China hasn’t heard of Vine

Digital

Wan-Pai is a new free app for iOS and Android from AVOS Systems, the company started by Chad Hurley and Steve Chen, the founders of YouTube. Wan-Pai is Vine, the [...]

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Profile: Marc Ecko

Brand Marketing

As an eighth grader in New Jersey, Marc Ecko would airbrush graffiti-style bubble letters onto his classmates jean jackets at their request. By the time he got to high school [...]

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Starz’s ‘Bloody’ Good Show

Brand Marketing

NEW YORK Starz, the pay cable network, this week launched a multimedia campaign from MDC’s Kirshenbaum Bond + Partners. The $25 million yearlong push consists of TV spots, banner ads, [...]

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Dairy Queen Tries Something Different

Brand Marketing

NEW YORK Dairy Queen, the ice cream and fast-food restaurant chain, this week launched a campaign from Grey, New York, that differs markedly in tone from the shop’s previous work [...]

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Ecko ‘Spreads the Word’

Brand Marketing

NEW YORK Marc Ecko Enterprises, a client known for its viral videos that blur the line between fiction and reality, today launches a TV and Internet campaign from independent davidandgoliath. Made [...]

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Profile: Matt Goldman

Brand Marketing

In 1988, one of the more unusual things a visitor to dirty, dangerous Manhattan would have seen was a trio of blue-painted, black-clad bald men parading around the East Village, [...]

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Gotham Names CEO

Brand Marketing

NEW YORK Peter McGuinness has been named chairman and CEO of Interpublic Group’s Gotham. He succeeds Gunnar Wilmot, who becomes svp, market development for IPG’s McCann Worldgroup operations. For the [...]

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Y&R Spins Stories for Land Rover

Brand Marketing

NEW YORK Land Rover in mid-April will launch an integrated campaign from Young & Rubicam Brands, tied to the all-terrain vehicle’s 60th anniversary. On Wednesday, Ford announced that it would be [...]

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Green Screens

Brand Marketing

NEW YORK The Alliance for Climate Protection and Current TV are taking their environmental message to the nation’s movie houses via Screenvision. The advertising network for theater screens is joining [...]

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Profile: Alan Cohen

Brand Marketing

As a kid growing up during the early ’60s in Roxborough, a blue-collar neighborhood in Northwest Philadelphia, Alan Cohen would write away to the big three networks for copies of [...]

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Scion Seeks Viral Boost

Brand Marketing

NEW YORK Scion is getting into the crest business. As part of a campaign by independent StrawberryFrog, New York, the carmaker last week launched an online effort centered on scionspeaks.com. Users [...]

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Las Vegas, Vegas.com Launch Campaigns

Brand Marketing

NEW YORK What are the odds? Both Las Vegas and Vegas.com launched new campaigns this week. Las Vegas, in the form of the Las Vegas Conventions and Visitors Authority, partnered with [...]

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Sweet Dreams: Shop Tries Candy Biz

Brand Marketing

NEW YORK The Brooklyn Brothers, an ad agency that is neither based in Brooklyn nor run by brothers, is getting into the chocolate business. The New York-based independent is currently testing [...]

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DDB Taps Exec on Unilever Ice Cream

Brand Marketing

NEW YORK Omnicom Group’s DDB has named Amy Eagle, director of client services at Kirshenbaum Bond + Partners, to steer its global Unilever ice cream account. Eagle, who assumes the [...]