Mae Anderson


This is a Profile

Mark Fitzloff On The Spot

Brand Marketing

When creative director Mark Fitzloff joined Wieden + Kennedy in 1999, he thought he’d be working on Microsoft. But the Portland, Ore., shop lost the account a month later. Instead [...]

This is a Profile

Rich Silverstein On The Spot

Brand Marketing

They’re all the rage now, but Rich Silverstein opened a boutique in 1983 before it was trendy. With partners Jeff Goodby and Andy Berlin, the San Francisco agency went on [...]

This is a Profile

Craig Gillespie On The Spot

Brand Marketing

A former art director who spent more than a decade at New York shops such as BBDO and Ammirati Puris & Lintas, MJZ’s Craig Gillespie says his agency days still [...]

This is a Profile

Concrete Changes

Brand Marketing

Aglittering array of innovators and celebrities gathered at Saatchi & Saatchi’s New York headquarters last month, where scientists and inventors rubbed shoulders with Moby. A pair of fresh-faced college students [...]

This is a Profile

Andrew Keller On The Spot

Brand Marketing

Advertising may be hard, but is it harder than raising two sets of twin boys? Andrew Keller, 35, who in November was named executive creative director of Crispin Porter + [...]

This is a Profile

Clio Jurists in Place; Greenberg to Be Honored

Brand Marketing

NEW YORK Three U.S. advertising executives are among the members of the Clio Awards’ TV/Cinema and Print/Poster/-Innovative juries. Also, the organization has named Bob Greenberg the recipient of its annual [...]

This is a Profile

ESPN Unveils ‘Sports Heaven’

Brand Marketing

NEW YORK ESPN Mobile’s Super Bowl spot showcases a fantasy landscape where a panoply of athletes populate a city.Havas-owned Arnold in Boston created the 60-second commercial, which will air during [...]

This is a Profile

Award Shows Name Jury Heads

Brand Marketing

NEW YORK Gearing up for the creative award show season beginning later this year, the International Advertising Festival and the Outdoor Advertising Association of America have named jury leaders.Fernando Vega [...]

This is a Profile

Diet Pepsi Can Gets Star Treatment

Brand Marketing

NEW YORK P. Diddy, Jackie Chan, Jay Mohr and the Diet Pepsi can are the stars of PepsiCo’s three commercials that will play on Super Bowl XL on Feb. 5, [...]

This is a Profile

Recycling The Past

Brand Marketing

Has watching TV seemed a little nostalgic lately? At a time when the power of a TV spot buy is being unravelled, some advertisers and their ad agencies are dipping [...]

This is a Profile

Goodby Hires Cole & Weber ECD

Brand Marketing

NEW YORK Cole & Weber United executive creative director Guy Seese said he is leaving the agency after four years to join Omnicom Group’s Goodby, Silverstein & Partners. He starts [...]

This is a Profile

TBS Funny Business From Mother

Brand Marketing

NEW YORK Mother’s new campaign for TBS continues the “Very funny” tagline in ads starring comedian John Cleese.A 2-minute and 45-second cinema spot shows Cleese describing TBS’ “Department of Humor [...]

This is a Profile

ADC Selects Jury

Brand Marketing

NEW YORK The Art Directors Club has named the jurists for its 85th annual awards. The club is also extending its entry deadline from Jan 10 to Jan. 20. The [...]

This is a Profile

Two U.K. Execs Form If

Brand Marketing

NEW YORK A former head of Interpublic Group’s Momentum Group and an ex-board director of TBWA\BDH in the U.K. are starting the If agency, which opens its doors next week. [...]

This is a Profile

Subway Tackles Resolutions

Brand Marketing

NEW YORK Subway’s upcoming new campaign focuses on “Fresh Resolutions,” a diet program sponsored by the sandwich chain and touted in both traditional and nontraditional media by longtime pitchman Jared [...]