Roberta Bernstein


This is a Profile
This is a Profile

Actors’ Digital Destiny

Brand Marketing

Brian Sullivan, an actor whose long list of credits includes commercials for McDonald’s and Honda’s Acura, has a request: Let him make a living. Aimed at negotiators sitting down to [...]

This is a Profile

IQ News: Analysis – The Media Is The Message

Brand Marketing

In the global village, Web buys need Web buyers. In the world of wired advertising, where trends are but a dime a dozen, the formation of yet another Web-induced division [...]