Portrait of Brian Wong

Brian Wong

Brian Wong is the CEO and co-founder of Kiip and author of The Cheat Code.

Alt Image Text

Gen Z Will Dismantle the Duopoly Unless They’re Taken More Seriously

Programmatic

These walled gardens don't stand a chance.

Alt Image Text

Advertisers Need to Buckle Down on These 3 Problem Areas or Risk Increased Mobile Ad Fraud

Performance Marketing

Without clear-cut boundaries and definitions, it'll keep occurring.

Alt Image Text

As Programmatic Continues to Fall Short, Here Are 4 Ways to Push Toward Premium

Performance Marketing

Advertisers need to coordinate so this change can happen.