Portrait of Cortney Harding

Cortney Harding

Cortney Harding is the founder of the VR/AR agency Friends With Holograms, which helps brands and agencies understand and create amazing immersive content.


How Brands Can Spice Up Adverts With Augmented Reality Banner Ads

Digital

They provide a nice addition to the 'story' being told.

How AI Is Transforming the Shopping Experience Based on the Images Consumers Look at Online

Digital

Retailers from West Elm to Burberry are adding artificial intelligence to their marketing strategies.

10 Cool Ideas for How Brands Might Use Apple’s Augmented-Reality Platform

Digital

Developers are already testing everything from virtual test drives to interior design using ARKit.

Holiday Inn Gets New Theme Song

Brand Marketing

Since April, Holiday Inn has been running TV ads featuring a jaunty acoustic love song called “You Always Make Me Smile” by independent Nashville singer/songwriter Kyle Andrews. While plenty of […]

TDK Lures Nas, the Strokes, Walkmen in Mixtapes Push

Brand Marketing

Nas, the Strokes and the Walkmen are compiling streamable online mixtapes for a TDK campaign being prepared by data-storage products company Imation and branding agency Cornerstone. Best known as a […]

Intel, Vice Launch Global Music Initiative

Brand Marketing

Partnerships between musicians and brands are now an established practice, but a new initiative from Intel and Vice aims to take the trend to a global level. Last week, the […]

Intel Inside Creators Project Targeting Global Music Fans

Brand Marketing

Partnerships between musicians and brands are now an established practice, but a new initiative from Intel and Vice aims to take the trend to a global level. Last week, the […]

Nike Taps De La Soul for Workout Track

Brand Marketing

De La Soul are releasing their first new music in five years on April 28 as part of the Nike+ campaign. The 45-minute long track, which will be released in […]

L.A. Indie Station Goes Web-Only

TV & Streaming

Los Angeles station Indie 103.1 will cease broadcasting over the air on Thursday, according to on-air announcements, but will continue to broadcast via the Web. The station launched five years […]