Portrait of Emmy Liederman

Emmy Liederman

Emmy is a senior journalism major at The College of New Jersey with minors in Spanish and broadcast journalism. She has previously worked as editor-in-chief of her college newspaper, The Signal, as well as an intern at Tribune Publishing Company. Emmy is looking forward to contributing to Adweek working with its breaking news and audience engagement teams.

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Next-Tech Leaders Share How They’re Navigating Rapidly Changing Consumer Needs at CES 2021

CES

Digital brands must prove that they really understand Gen Z.

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Richard Dreyfuss Narrates White Castle’s Spinoff of a Christmas Classic

Food & Beverage

The campaign supports restaurant workers impacted by Covid-19.

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Jack in the Box Joins the Chicken Sandwich Wars With a Reimagined Chicken Dance on TikTok

Food & Beverage

Music star Becky G leads the campaign for the fast-food brand.

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Airbnb’s Mariah Carey Experience Is the Safe Way to Spend New Year’s Eve in Times Square

Travel & Transportation

The travel company's private dome comes with a personal greeting from the music star.

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Users Can Now Block Alcohol and Gambling Ads From Google

Marketing Innovation

This new control will first appear on YouTube.

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The Fastest Growing Brands of 2020 Are Streamers, Ecommerce and Videoconferencing

Year in Review

TikTok, Peacock and DoorDash were go-to choices, with Zoom topping the list.

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Brian Lesser Named CEO of InfoSum

Ad Tech

The former GroupM and Xandr chief has served on the company's board since April.

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This Canadian Retailer Just Released a Line of Ugly Sweater Masks

Adapting to Crisis

Mark's is encouraging consumers to get into the holiday spirit—safely.

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20 Cinematic Holiday Ads Sparking Joy This Season

Ads of the Year

Christmas in a pandemic has driven top-notch creativity.