Portrait of Geoff Wilson

Geoff Wilson

Geoff Wilson is brand strategy director for agency Household.

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The Secret to Retail Tech Success Isn’t the Tech. It’s the Planning and Training

Performance Marketing

New in-store gadgets and apps require an investment in staff, not just in equipment.

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3 Iterative Keys to UX Success


UX professionals and marketers may struggle to admit that SEO and UX are vital sides of the same coin, but the two disciplines overlap quite a bit. Search engines – [...]