Ian Wishingrad


  • This is a Profile

    How Dormify Is Planning to Accessorize Post-Grad Living Spaces

    I'm With the Brand

    The brand was born in the aisles of a Bed Bath & Beyond.

    This is a Profile

    How HQ Trivia Got a Free Super Bowl Commercial (and Other Trivia About the Mobile Game Show)

    I'm With the Brand

    Co-founder Rus Yusupov tells us how he built the brand around the addictive trivia app.

    This is a Profile

    DTC Aperitif Brand Haus Found a Loophole in Liquor Law

    I'm With the Brand

    Haus is building its identity around ritual and tradition, while evading the 3-tier system.

    This is a Profile

    Tushy Sales Quadrupled After This Bit on Saturday Night Live

    I'm With the Brand

    Being banned by the MTA—twice—is good for startup business. Tushy wants to save your butt and clean up the environment.

    This is a Profile

    Stephen Colbert Gave This Beverage Brand a 50% Lift in Sales

    I'm With the Brand

    Ripple makes its mark in the crowded non-dairy milk aisle.

    This is a Profile

    How to Build a Brand, One Sweet Jar at a Time

    I'm With the Brand

    On this episode of I'm With the Brand, Dani Beckerman of Jars by Dani tells us how her sweet treats got started, and where she's taking them next.

    This is a Profile

    One Beverage Worked to Build a Brand That’s Not ‘Dirty Sock Water’

    I'm With the Brand

    Vita Coco's marketing boss Jane Prior takes us inside the brand.

    This is a Profile

    This Food App Is Using a Relentless Door-to-Door Approach to Build Its Brand

    I'm With the Brand

    What Slice founder Ilir Sela learned from his customers along the way.

    This is a Profile

    This Sex Toy Company Learned What Not to Do When Building a Brand

    I'm With the Brand

    Welcome to our new video series I'm With the Brand, kicking off with Dame Products co-founder Alex Fine.