Portrait of Jennifer Saenz

Jennifer Saenz

Jennifer Saenz is senior vice president and chief marketing officer of Frito-Lay North America, where she leads the marketing organization with responsibility for brands, innovation, strategic insights and analytics and design across the full snacks and convenient foods portfolio.

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Looking to Some of 2018’s Most Impactful Campaigns for 2019 Trends

Brand Marketing

From digital humanization to staying true to your brand’s voice.