Portrait of Jon Suarez-Davis

Jon Suarez-Davis

Jon Suarez-Davis is svp, marketing innovation and CMO programs for Salesforce and a member of the Adweek Advisory Board.

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Why Brands Need to Focus on Value Creation Over In-Housing

Voice

There needs to be a combined effort of people, processes and tech.

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How Mastering Customer Identity Will Help Your Brand Win

Brand Marketing

To help in the new marketing battleground.

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How to Build Consumer Trust in the Fourth Industrial Revolution

Brand Marketing

Marketers must invest in consumer rights, transparency, AI and more to find a personalization balance.

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How to Become a Trusted Consumer Engagement Brand

Brand Marketing

By focusing on fostering trust and utilizing technology.

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5 Trends That Will Propel Brands Forward in 2018 and Beyond

Brand Marketing

Is it the dawn of a new golden age for marketers?