Kasha Cacy, Global CEO, ENGINE

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Why This Agency CEO Isn’t Rushing Back to the Office

In March, I just couldn’t believe that we could be as effective an organization if our people were working from bedrooms, dining rooms, living rooms and back porches. I’m learning [...]

This is a Profile

To Make Programmatic Targeting Better, First Learn Its Dirty Secrets

Digital and programmatic love behavior data. Many believe it’s a purer kind of data because it’s about what people do and not what they say. This is true. But it [...]