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Katherine Hays

  • Katherine is CEO and co-founder of Vivoom, Inc.


    This is a Profile

    Pros and Cons Behind the New Social Networks That Are Attempting to Pick Up Facebook’s Slack

    Digital

    It's been a tough year for the platform, and competitors are trying to fill the gaps.

    This is a Profile

    How Direct-to-Consumer Brands Are Tearing Down and Rebuilding the Marketing Scene

    Brand Marketing

    DTC companies generate engaging content that their audience wants to share.

    This is a Profile

    How Snapchat Raised the Bar for Brands on Mobile

    Digital

    Opinion: Many questions remain following the remarkable Snap Inc. initial public offering. Is Snap a media company or a camera company? Will Snapchat be the conduit through which an entire generation consumes content? And how will Snap achieve its massive revenue targets?