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Ko Im

Ko Im is the departments editor at Adweek, overseeing people, ideas and data stories. A former national TV correspondent and trending web host, she was an award-winning branded content producer. She is a Columbia Journalism graduate who has also written an e-memoir for millenials.


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Lululemon Names Nikki Neuburger Chief Brand Officer

A veteran of Uber and Nike, Neuburger is stepping into a newly created role.

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On the Adweek Podcast: What to Expect at CES 2020

Adweek Podcasts

Our CES 2020 coverage will include sustainability messaging and publisher outreach.

This is a Profile

Infographic: Consumers Are Turning to Telehealth and Innovative Mobile Medicine Services

Data Points

Americans are turning to mobile medicine as a supplement to healthcare coverage.

This is a Profile

On the Adweek Podcast: Looking Ahead to 2020

Programming & Performance

This coming year will be a good time for independent agencies and great TV.

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On the Adweek Podcast: The Best Ads of 2019

Adweek Podcasts

On this episode of Yeah, That's Probably an Ad, we discuss the best and brightest spots of the year.

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VIDEO: Inside the Sold-Out Schitt’s Creek Pop-Up in New York

Experiential

Pop TV's first experiential event is an Instagrammable gift for Schitt's Creek fans.

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Infographic: What (and Who) Influences Women to Consider New Products

Data Points

Nielsen looked at how ads influence women to try new products in a disparate age of brand disloyalty.

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Infographic: Top Performing Emojis in Ads

Data Points

Artificial intelligence is helping to direct social media strategy.

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Musa Tariq Interned and Mentored for Six Months Before Leading Airbnb Experiences

Brandweek

Airbnb Experiences' Head of Marketing Musa Tariq on finding his North Star on the CMO Moves Podcast from Brandweek.

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Infographic: 22% of Americans Will Be Heavy Buyers of DTC Brands

Data Points

According to Diffusion, retail purchases will grow over the next 5 years—despite stiff, direct-to-consumer competition.