This is a Profile

Luc Wise

  • Luc Wise is a co-founder of The Good Company, a new Paris-based agency that's run as a cooperative, which helps brands navigate the responsibility revolution.


    This is a Profile

    Like the Digital Revolution, Brands Need to Claim Responsibility for Decisions or Be Left Behind

    Voice

    It’s a necessity, otherwise they could go the way of Kraft Heinz.