Portrait of Luz Corona

Luz Corona

Luz Corona is the community content manager at Adweek, curating trends, tips and advice from top brand leaders to help marketers grow.

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Outlook Masterclass: Leveraging Data to Optimize the Omnichannel Experience

Inside the Brand

How do you use the right data mix to improve the modern omnichannel experience, while keeping consumer trust at the forefront?

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Outlook Masterclass: Agility Over Speed

Inside the Brand

How these leaders leaned into real-time insights, consumer needs and innovation to drive truly nimble marketing.

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Verizon Chief Diversity Officer on Her Unique Role to Shape the Future

Inside the Brand

Magda Yrizarry believes the power of technology can catalyze change the world needs.

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Head of Customer Marketing Platforms at Walgreens Journeys Beyond Consumer Needs

Inside the Brand

Alyssa Raine lives and breathes the consumer's world.

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CoverFX CEO Talks Lessons in Leadership and Setting Examples for Your Family

Inside the Brand

Emily Culp shares her positive mantras for leading a happy and healthy professional life.

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Walgreens and Mattel Share How Their Brands Have Evolved at CES 2021

Inside the Brand

Selling advertising and giving Barbie a mask are 2 ways they've adapted.

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The Secret Behind NTWRK CEO’s Success: Asking for Forgiveness

Inside the Brand

Aaron Levant weighs in on his entrepreneurial learnings, the future of the e-commerce industry, and the most underrated skill in marketers today.

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Networking as Self-Care and More from Bayer Marketing Chief Patricia Corsi

Inside the Brand

The Global Chief Marketing and Digital Officer weighs in on mental health, educating yourself with purpose, and why being vulnerable is not a weakness.

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The 12 Marketing Books of Christmas

General

We asked renowned marketer and founder of the now infamous Marketing Book Club (now up to 1600+ members on LinkedIn), Musa Tariq, for his take on must-read books for today’s marketers.

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How This AmEx Brand Engagement Exec Keeps Paving a Positive Way Forward for Small Business

General

Early on in his career, Walter Frye, Vice President of Global Brand Engagement & Design at American Express, made a commitment to himself to only take on roles that excited him to go to work [...]