Minda Smiley is a staff writer for Adweek covering agencies. She covers the agency landscape, writing about the work itself as well as how agencies are adapting to ever-changing client needs. She previously covered topics like the Cambridge Analytica scandal, diversity and inclusion in the ad industry and the Super Bowl for The Drum. Minda grew up in Pittsburgh and attended Penn State before moving to New York to receive her M.A. in Journalism from the Craig Newmark Graduate School of Journalism at CUNY.
FCB Chicago, TBWA\Media Arts Lab and BBDO Win Top Honors at ADC Awards
Each agency took home a Best of Discipline award.
BMW Chooses Anomaly London as Lead Global Agency for Mini Brand
The selection follows a pitch involving seven agencies.
Marketers Likely to Decrease Spend on Diverse Suppliers Due to Covid-19, ANA Says
Minority-owned businesses may take a hit as a result.
Luxury Retailer Montblanc Is Blanketing Its Storefronts With Notes to Essential Workers
Wieden + Kennedy Amsterdam is behind the effort.
This Music Video Reminds Teens That Checking in on Friends Is More Important Than Ever
The Ad Council PSA aligns with Mental Health Awareness Month.
The Latest Agency Mashup Is Dentsumcgarrybowen
Dentsu Aegis Network combines creative shops into global network.
The Community Appoints 360i’s Frank Cartagena as New York CCO
He’s been tasked with helping to grow the office.
72andSunny’s Nic Owen Steps Down, Continuing String of Leadership Departures at Agency
He’s leaving to spend more time with family.
In a Baffling New Ad, Equinox Urges You to Be More Like Narcissus
Droga5 attempts to turn the cautionary Greek myth about self-obsession into a positive.
WPP Hires Adrianne Smith as First Global Director of Inclusion and Diversity
She’ll work alongside the holding company’s head of culture.