Noah Mallin is Wavemaker’s head of experience, content and sponsorship for all North American clients, including L’Oreal, Adobe and Ikea. He leads a robust team dedicated to real-time social tactics and strategy across owned earned and paid and utilizes new technologies and practices.
This Year’s NewFronts Showed Digital’s Aggressive Push to Become the New TV
TV & Streaming
Various OTT and streaming channels are upping their strategies to compete with traditional.