A frequently updated roster of spots
Hive is rolling out a new API to better value product placement.
The next time you see, say, a wedding scene on a USA network show followed by a champagne commercial, it may not be a coincidence.
The agency is auctioning off the super high-frequency waves necessary for the tech.
A Nielsen program that provides auto sales data is adding audio partners.
The company wants to avoid outdoor ad overload with more editorial content.
Verizon is dividing its operations into consumer, business and media segments.
Standard-setting and better targeting were big themes at a trade conference this week.
Google is teaming with Disney and Penguin Random House to add more pizzazz to bedtime stories.
It's the first auction house sale of art created by an algorithm.