Tide’s Hilariously Odd Super Bowl Ad Stars Jason Alexander, in Disrespected Hoodie Form
After a year of masks covering faces, the brand wanted to put a face front and center.
Candy-Coated, Bright Pink Mac & Cheese? Kraft Cooked It Up for Valentine’s Day
Send a bouquet of roses on Valentine’s Day? That’s so unimaginative. Life-sized teddy bear or heart-shaped photo frame? Yesterday’s news. Kraft thinks consumers should skip saccharine gestures like these and [...]
Full-Page Ad Urges Biden to Embrace a Plan Bringing 2 Million Women Back to the Workforce
Girls Who Code rallied women in leadership to demand a 'Marshall Plan for Moms.'
Simple and Powerful, This Ad Filmed Girls as They Watched VP Kamala Harris Be Sworn In
'Today We Rise' from Ogilvy and Refinery29 was produced within hours of the inauguration.
Many Americans Are Disinterested in Trump’s Post-Presidential Aspirations
Adweek research with Morning Consult conveys how few want to watch, read or buy from the outgoing president.
Social Campaign for THC-Spiked Drink Cleverly Treads the Line on Paid Weed Ad Rules
No logos or product shots, just mood-boosting ASMR for the eyes.
As Taco Bell Brings Back Potatoes, a Plant-Based Partnership With Beyond Is in the Works
The march of fake meat continues at the country’s fast food chains, with Taco Bell being the latest to join a movement that already includes its sister restaurants KFC and [...]
Michael Bublé Touts New Bubly Deal With SodaStream, Still Insists It’s Named After Him
The Canadian crooner keeps the joke going, from a 2019 Super Bowl ad to a 2021 brand collaboration.
Veganuary, a Movement to Skip Meat and Dairy, Has Grown 50% in 2021, Attracting 100 Brands
Tabitha Brown, a small-town North Carolina native turned vegan influencer, grew up eating whatever was put in front of her, which sometimes included squirrel, turtle and opossum. “Don’t judge me, [...]
2021 Could Usher in a Golden Age of Cannabis Marketing
The industry ends the year in the strongest position of its young life, with Greg Butler, chief commercial officer of Cresco Labs, likening it to “a roaring wave—it can’t be [...]