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Valérie Keller-Birrer

  • Valérie Keller-Birrer is a research consultant and market research freelancer with more than 20 years experience in market research and 10 years as a research associate for IMD International.


    This is a Profile

    Using Behavioral Economics in Digital Marketing to Entice Consumers

    Retail

    According to the 4 types of cognitive biases.