As Late Night’s First Millennial Host, Trevor Noah Is Perfectly Positioned for Success

Survey shows Gen Y is eager for strong satirical news

Stephen Colbert's return to late-night television—and his Late Show's nightly battle with The Tonight Show starring Jimmy Fallon for viewers, bookings and buzz—grabbed the majority of attention and headlines this month. But tonight's addition to the late-night landscape, the premiere of The Daily Show with Trevor Noah on Comedy Central, could prove to be just as vital: the new show is late night's best chance yet to attract millennials.

@jasonlynch jason.lynch@adweek.com Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.
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