Adobe Celebrates the First Banner Ad by Going Back to the ’90s

Summit visitors get a lesson in 20th century frustration

- Credit by Editor: Breana Mallamaci
Headshot of Chris Ariens

At the Adobe Summit in Las Vegas this week attendees are being transported back to the 1990s. This activation produced by Giant Spoon and marking the 25th anniversary of the first banner ad reminds marketers how much easier it is to create and place an online campaign today than it was in 1994. Take a trip back with us now to the time of landlines, fax machines, Ring Pops and Zima.


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@ChrisAriens chris.ariens@adweek.com Chris Ariens is the managing editor and director of video at Adweek.
Publish date: March 28, 2019 https://dev.adweek.com/creativity/adobe-celebrates-the-first-banner-ad-by-going-back-to-the-90s/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT