Agency to Prospective Clients: Call Us or We’ll Send a Drunken Zombie After You

An offer they can't refuse?

This self-promotional clip from The Ungar Group, a boutique agency in Chicago, shows what might happen if you crossed Mad Men with The Walking Dead. You'd get a dapper, cigar-smoking, brandy-sipping, scab-faced ghoul who warns, "If you're looking for an advertising agency and don't meet with The Ungar Group, you'll regret it for the rest of your lives." Major props for infusing the initial pitch with a threatening tone and aura of hopelessness and decay. Such elements usually take at least a week to permeate agency-client relationships. Actually, lots of ad guys look like the withered zombie in this video. Pitching new business sucks the life right out of them.


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@DaveGian davegia@hotmail.com David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.
Publish date: April 18, 2013 https://dev.adweek.com/creativity/agency-prospective-clients-call-us-or-well-send-drunken-zombie-after-you-148653/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT