Ben Stein Is Pissed He Wasn’t in Honda’s Ferris Bueller Ad

Wants a 'top-of-the-line Toyota' as payment

Headshot of Tim Nudd

Ben Stein would have enjoyed Honda's Ferris Bueller ad for the Super Bowl, if it hadn't disrespected him so badly. "They had a guy imitating my voice, they should've had me in it," Stein tells one of the goons from TMZ upon being ambushed at an airport. Frankly, if RPA passed on having Alan Ruck (aka Cameron) appear in the spot, there wasn't much chance for Stein—even though a bellhop in the ad (above) does imitate Stein's teacher character from the movie by droning "Broderick? Broderick?" Asked if he feels disrespected, Stein replies, "A little bit, yeah." He actually says he liked the spot, but adds: "Just my humble opinion, but since they used my voice … they should give me a top-of-the-line Toyota … I mean, Honda!" At least he remembered the brand—barely.

@nudd Tim Nudd is a former creative editor of Adweek.