As the &Walsh team explains on its blog, the agency hoped to create an emoji suite out of frustration with current options and “inspired by the unique experiences we go through as designers, and people living through 2020.”
It’s another reminder that 2020 really has separated life into a “before” and “after,” even when it comes to emojis.
Of course, there’s a lot to appreciate here for non-designers, with reflections of the peculiar realities of life under social distancing guidelines. Take, for example, the “goldtp” emoji, displaying that in the time of the coronavirus, toilet paper seems to be worth its weight in gold, or the versatile “ohno” emoji, reflecting a feeling we’ve all had at some point during the past couple of months.
There’s also plenty for design nerds, including emojis for modern icons such as Susan Kare, Shantell Martin, Debbie Millman and Takashi Murakami, as well as Walsh herself. Somewhere in the middle there’s a sweet spot illustrating the peculiarities of designers working form home during a crisis, from formal dress above the waist to demanding clients and deadline pressure.
Join the foremost brand marketers, such as Marc Pritchard, Brad Hiranaga, Kory Marchisotto and more, for Brandweek Masters Live on Sept. 14-17. Secure your pass and learn from the brand masters.