Eva Longoria Joins Will Arnett in Latest Hulu Commercial

Video site airs its first spot on ABC

Will Arnett does his Will Arnett thing in Crispin Porter + Bogusky's latest ad for Hulu that aired during last night's Academy Awards show, which might still be going on for all I know. This was reportedly Hulu's first ad to air on ABC—which explains the green-eyed cameo by Eva Longoria, who stars on the network's Desperate Housewives. The ad continues the brand's celebrities-as-malicious-aliens thing, but it seems to have even more leering menace to it than before. Is David Icke writing this stuff now?

adfreakdk@gmail.com David Kiefaber is a frequent contributor to Adweek's creativity blog, AdFreak.
Publish date: February 27, 2012 https://dev.adweek.com/creativity/eva-longoria-joins-will-arnett-latest-hulu-commercial-138546/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT