Faux hooligans demanding their Fox Soccer

Red Tettemer crafted a whole bunch of clips for cable network Fox Soccer Plus starring your prototypical American soccer fans: nerdy Anglophile outcasts angrily worshipping a culture no one here cares about. Initially, I figured the agency was wise to focus on the hard-core fans, rather than the god-awful-boring 0-0 games. (No wonder Europeans are driven to fits of murderous rage by these matches.) But these "rowdies" are mostly just dopey suburban types running around shirtless, stridently "demanding" their favorite sport and making with the "Oy! Oy! Oy!" I'd actually prefer watching a soccer game! Exception: The guy who tears into the three-foot-long sausage grinder. I bet he'd kick ass at a Euro bleacher melee … if only to get to the men's room and ease his aching guts!

—Posted by David Gianatasio

Publish date: April 16, 2010 https://dev.adweek.com/creativity/faux-hooligans-demanding-their-fox-soccer-12797/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT