Geico Brings Back Some of Its Lesser-Known Characters for Their ‘Sequels’

Pinocchio, the Woodchucks and the Raccoons all made a comeback.

geico insurance's ad stars: raccoons, pinocchio, and the woodchucks
You might see a poster for these Geico sequels in a theater near you. Geico

The Lego Movie 2: The Second Part, Spider-Man: Far From Home, The Secret Life of Pets 2, Frozen 2, Happy Death Day 2U. In 2019, nearly every contemporary franchise got the sequel treatment, either wished for or bemoaned by fans of the original.

@monicroqueta monica.zorrilla@adweek.com Mónica is a breaking news reporter at Adweek.