Greenpeace Celebrates 40 Years of Pissing People Off

Peter Thwaites crafts birthday spot

Headshot of Tim Nudd

Here's an amusing little 40th-birthday spot for Greenpeace, directed by Peter Thwaites (of Georgeous/Les Télécréateurs), in which various greedy corporate bigwigs literally curse the group after being defeated in some sort of environmental scuffle. Greenpeace celebrated its anniversary in Vancouver yesterday—40 years to the day since the Don't Make a Wave Committee sent a boat named Greenpeace from Vancouver to Amchitka Island, Alaska, to protest American nuclear testing there. The group subsequently adopted the name Greenpeace. 


@nudd Tim Nudd is a former creative editor of Adweek.
Publish date: September 16, 2011 https://dev.adweek.com/creativity/greenpeace-ad-celebrates-40-years-pissing-people-134900/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT
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