Lamborghini secretly forged at dawn of time

Here's one of those funny ads that says it's taken hundreds of millions of years for the product to finally reach modern Earthlings. In this case, it's the Lamborghini Gallardo LP 570-4 Superleggera, aka the Pacemaker. Its carbon-fiber construction makes it extremely light, or something. That helps it reach 62 mph in 3.5 seconds. The one-tenth-scale RC model, of course, would weigh almost nothing at all. Plus then, Justin Bieber could drive it. Agency: Philipp und Keuntje in Hamburg.

—Posted by Tim Nudd



Publish date: April 6, 2010 https://dev.adweek.com/creativity/lamborghini-secretly-forged-dawn-time-12840/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT
{"taxonomy":"","sortby":"","label":"","shouldShow":""}