Here's another Super Bowl ad teaser to add to the pile. (Companies who aren't revealing anything about their spots are the exception this year.) This one's for Samsung—a 45-second clip ahead of the company's 90-second spot on Sunday. Like an extremely popular earlier Samsung spot, this one—for the upcoming Galaxy Note, directed by Bobby Farrelly, set to air in the fourth quarter—makes fun of hipster-sheep Apple fans who spend half their lives waiting in line for Apple products. "The next big thing is already here … again," says the copy on the teaser.
Publish date: February 1, 2012 https://dev.adweek.com/creativity/samsung-makes-fun-apple-fans-again-super-bowl-spot-137927/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT