Scion’s Latest Weird Drivers Are Stock-Photo People and a Vampire With a Man Bun

Droga5's amusing series continues

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Stock photo humor is the gift that keeps on giving, in this case thanks to Scion, which has rolled out two new spots in its "Weird, right?" campaign from Droga5—one of which features a group of stock-photo businesspeople driving a Scion iA.

As the spot points out, it's weirdly they would drive an iA, or any vehicle at all really, given that they're not human. And nor is second spot's brooding, clichéd star—a teenage vampire with a man bun (aka, two things that won't die).

The spots follow the celeb work that Scion launched in September with James Franco and Jaleel White, though they're more in line with a third spot from that first raft of ads—the one with the Recently Liberated Car Dealership Tube Man.

Droga5 has mocked stock photos before, of course, notably for Newcastle Brown Ale and, more recently, belVita breakfast biscuits. But this year's best stock-photo campaign was certainly the Fox/Getty Images work for the movie Unfinished Business, with Vince Vaughn and his co-stars posing for stupid pics you could download for free.


Client: Scion

Campaign: Weird, Right?

Titles: 'Vampire With a Man Bun,' 'Stockphoto Business People'

Agency: Droga5

Creative Chairman: David Droga

Chief Creative Officer: Ted Royer

Executive Creative Director: Neil Heymann

Associate Creative Director: Lisa Fedyszyn, Jonathan McMahon

Senior Copywriter: Spencer LaVallee, Ben Bliss

Senior Art Director: Evan Schultz, Jen Lu

Senior Designer: Kiem Vu

Chief Creation Officer: Sally-Ann Dale

Head Of Broadcast: Ben Davies

Producer: Rob Marmor

Integrated Production Business Manager: Librado Sanchez

Global Chief Strategy Officer: Jonny Bauer

Strategy Director: Katy Alonzo

Strategist: Dakota Green

Senior Communications Strategist: Hillary Heath

Group Account Director: Blake Crosbie

Account Director: Pat Rowley

Account Manager: Monte Hawkins

Associate Account Manager: Leo Wong

Project Manager: Connor Hall

Client: Scion

Group Vice President: Doug Murtha

Corporate Manager: Mark Angelacos

National Marketing Communications Manager Nancy Inouye

Advertising & Media Manager: Pamela Park

Advertising & Media Analyst: Brett Keckeisen

Advertising & Media Planner: Richard Hernandez

Production Company: Smuggler

Director: Randy Krallman

DOP: Nigel Bluck

Executive Producer: Carole Hughes

Producer: Ian Blain

Editorial: Mackenzie Cutler

Editor: Erik Laroi

Assistant Editor: Brendan Hogan

Executive Producer: Sasha Hirschfield

Post Production: The Mill

Executive Producer: Sean Costelloe

Producer: Georgina Castle

Telecine:  : Mikey Rossiter

2D Lead Artist: Jade Kim

2D Artist: Caio Sorrentino

Shoot Supervisor: Eric Pascarelli

Sound: Heard City

Mixer: Eric 

@nudd Tim Nudd is a former creative editor of Adweek.
Publish date: November 20, 2015 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT