Vodafone projection-maps history of mobile

Headshot of Tim Nudd

It's 3-D projection-mapping day on AdFreak! Here's another cool production on a much smaller scale than the Hyundai building side. It's a clip from Vodafone U.K. by TBG Digital showing the evolution of mobile handset technology from the earliest models to the first text message and color screen to GPS and the Android. See, that giant old Motorola brick was pretty cool—as long as the light was flattering.

@nudd Tim Nudd is a former creative editor of Adweek.
Publish date: April 7, 2011 https://dev.adweek.com/creativity/vodafone-projection-maps-history-mobile-126844/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT