Why Eat Healthy? This Charming French Ad Slowly Reveals One Girl’s Very Specific Goal

And her palate expands quite a bit along the way

Both the star and the storytelling are top notch in this tale of learning to love veggies. Intermarché

This 90-second commercial touting a new loyalty card from French grocery chain Intermarché might just satisfy your appetite for sweet storytelling.

@DaveGian davegia@hotmail.com David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.