A Cheesy Way to Spend Your Saturday

What began in 2003 as a sandwich-making contest among friends in a Los Angeles loft has transformed into a national movement dedicated to perfecting the art of grilled cheese and regional competitions across the country. This Saturday in L.A., thousands of cheese fiends will gather for the Grilled Cheese Invitational. The event “will surely be the best thing to happen to mankind, ever!” predicts artist and event founder Tim Walker. “Well, maybe second to that whole ‘landing on the moon’ thing, but as far as mankind’s topmost achievements, it’s totally way up there!” In addition to the competition that will crown the 2010 Grilled Cheese Champion, there will be a grilled cheese festival and multiple vendors to feed the hungry masses. Dress to impress, because delicious prizes are in store for the winners of the event’s cheesy costume contest.

Publish date: April 20, 2010 https://dev.adweek.com/digital/a-cheesy-way-to-spend-your-saturday/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT