There are a lot of ways to begin planning your social media campaign, but our friends at Simply Business have put together a really cool step by step guide to figuring out which platforms and accounts you want to use on your way to social media success. The steps are easy, you start at the “Start”, and you move through the chart answering yes or no — games always make decisions a whole lot more fun.
The infographic is below, and while it may not highlight specific details in each case, it points out the various questions you need to be asking yourself before you just set up a Facebook Page and press “publish”. Have you asked yourself about your monitoring tools or content strategies? What’s your company’s social media policy? Have you built a team to help ensure you’re always available for the inevitable crises that social media will pass your way?
Click image to open interactive version (via Simply Business).