Bloomberg Moves Sites to HTTPS

A safer browsing experience.

Bloomberg Media is making the switch from HTTP to HTTPS for all its sites. The transfer began about a year ago and is expected to be completed by the end of 2016.

What, exactly, does this mean? We have no idea. However, Eric Schvimmer, Bloomberg Media’s head of engineering, does. Schivmmer explained that basically, HTTPS sites are much more secure than HTTP sites.

“Having an encrypted session between the user and us via HTTPS it insures that no one can intercept the session and monitor what the user is seeing – this is often called a man in the middle attack,” said Schvimmer. Using HTTPS sites also “provides assurance that our content is not altered between the time we served it and the users’ browsers receive it.”

Publish date: October 25, 2016 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT