Bloomberg Revamps Tech Vertical

It's called... Bloomberg Technology!

Screen Shot 2016-10-05 at 9.24.23 AMBloomberg Media has revamped its tech vertical—Bloomberg Technology (obviously)—with a new look and a focus on the business of technology.

Bloomberg Tech has 50 reporters and 12 editors in 12 bureaus spread across the globe. Brad Stone, senior executive editor of global technology, oversees the new site.

The brand will be incorporated into every Bloomberg platform. Bloomberg West, the company’s tech show,  has been renamed to Bloomberg Technology. There’s a new newsletter (Fully Charged) and a podcast (Decrypted).

In a statement, Bloomberg editor in chief John Micklethwait said… Wait for it… Bloomberg Tech is the best tech site.

“With our global resources and reporting depth, Bloomberg Technology is positioned to cover the world of tech like no one else,” explained Micklethwait.

Publish date: October 5, 2016 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT