Borders Now Charging Teachers $75 for the Privilege of Becoming Authors

Borders is launching a new program as part of the Teacher Appreciation Days this coming weekend.

It’s an expansion on the BORDERS – GET PUBLISHED program that Borders runs in cooperation with BookBrewer, a self publishing service. For a measly $75 a teacher can sell their eBook through the Borders eBook store as well as other major eBook retailers, and receive a complimentary paperback version of their book.

Note: aside from the complementary paperback, this deal can be found anywhere for free. Teachers can publish through Amazon, Smashwords, B&N, or Kobo at no cost to themselves. You really need to ask if the $75 fee is worth it.

On a related note, Borders seems to have gotten a little scatter-brained since the bankruptcy. The press release mentions two e-reader that Borders no longer sells. One is the original Kobo, which was discontinued months ago.



Publish date: April 4, 2011 https://dev.adweek.com/digital/borders-now-charging-teachers-75-for-the-privilege-of-becoming-authors/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT
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