Which Brands Will Have an Impact on the Issue of Race in America?

A recent Adweek survey sheds light on brand sentiment

Nike ad still
A still from Nike's "Don't Do It" ad about racism in America. Nike

Key insights:

In this heated moment in America, with a pandemic (Covid-19) and an epidemic (systemic racism) running parallel, brands appear to be evolving into the new institutions.


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@zanger doug.zanger@adweek.com Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies.
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