, Tie the Knot

If anyone has any objections to the marriage between Condé Nast’s and online gift registry, speak now or forever hold your peace.

The two parties said the partnership will allow users to create and build a centralized wedding-gift registry and add items from any store in the world, as well as product images. will also feature 100 of its most popular products within’s registry gallery, and brides-to-be can place an “Add to My Registry” button on their Internet browser bars, letting them add any product from any Website to their wedding gift lists. publisher Jennifer Cole said:

Registering can be a complex process for both engaged couples and guests. significantly simplifies the process by offering virtually every store in a single registry. It’s exactly the kind of service that our community of brides-to-be is seeking during the hectic process of wedding planning, and we’re thrilled to offer them such a flexible solution.

And founder and CEO Oded Berkowitz added:

The partnership between and MyRegistry is the perfect fit. We are offering users all of the tools needed to create the ultimate gift registry, to add items from all their favorite stores, as well as allowing brides to add products directly from—whether from image gallery slides shows, blog postings or ads—straight into their registry. David Cohen is editor of Adweek's Social Pro Daily.
Publish date: October 1, 2009 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT