Casey Neistat’s New Drone-Powered Holiday Video Looks Like a Branded Masterpiece

He's Santa for Samsung

Headshot of Christopher Heine

Casey Neistat has done it again, releasing a holiday video for Samsung today with an enormous drone that lifts and flies the stunt-minded, master influencer around on a snowboard. Neistat, dressed as Santa Claus, appears with fellow social media videographer Jesse Wellens in the behind-the-scenes clip below:

The video quickly accrued nearly 500,00 views on YouTube this morning and might be gaining even more steam.

Neistat recently sold his Beme app to CNN while signing on to create content for the cable network and retiring his YouTube vlog. Neistat and CNN are expected to start working together sometime next year.

The Samsung work is part of a series Neistat and Wellens appear to be doing for the brand. Below is another one of their clips, which went live a week ago and has garnered 2.1 million YouTube views.

@Chris_Heine Christopher Heine is a New York-based editor and writer.