Celebs, Brands, Cos. Tune Into TweetMixx Channels

Social-voting site Mixx expanded on its TweetMixx link-discovery platform with TweetMixx Channels, a service that allows celebrities, brands and companies to consolidate their Twitter traffic and mentions on one page, TechCrunch reported.

The branded, customizable pages include the current Twitter feed, tweets and updates from fans and relevant links, and TweetMixx Channels can also be used as a tracking and monitoring tool for mentions and conversations about a brand taking place on the social-networking site, according to TechCrunch. The pages can also include vanity URLs and an “Insiders” tab within the channel with a list of employees or Twitter users associated with a company or brand.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
Publish date: October 22, 2009 https://dev.adweek.com/digital/celebs-brands-cos-tune-into-tweetmixx-channels/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT