At Equinox, Techie Fitness Bikes Are the New Workout Coach

SXSW tries out data-driven exercise

Headshot of Lauren Johnson

There's no shortage of health-related tech at this week's South by Southwest, and Equinox has an interesting data-driven spin.

@laurenjohnson lauren.johnson@adweek.com Lauren Johnson is a senior technology editor for Adweek, where she specializes in covering mobile, social platforms and emerging tech.
{"title":"Recommended","post_types":["post","page"],"channel":"parsely","lineup_id":"54851","since_qty":226,"since_time":"d","until_qty":1,"until_time":"m","q":"","num_posts":0,"vertical":"performance-marketing"}